Clicks to check-ins
Room Rankers is the growth team independent hotels never had. We run your OTA listings, marketing, website and pricing as one system, then build the software and AI agents that keep it running around the clock.
Every channel your guests book on, managed by one team
Airbnb
Google Hotel Ads
VrboTripAdvisorTrivagoMeta
AirbnbGoogle Hotel AdsVrboTripAdvisorTrivagoMeta
Why independent hotels lose online
Chains have whole departments for this. Independents rarely get any of it. That's the gap we fill.
18 to 30% commission on every booking, with contracts, promotions and filters written in the OTA's interest. Left unmanaged, your visibility, parity and promotions drift out of your control.
Traffic without tracking is wasted spend. If your ads, reviews and email aren't built to capture the guest and bring them back direct, you pay for the same guest twice.
Rates set by habit leave money on the table on peak dates and rooms empty on soft ones. Without one strategy, occupancy and ADR fight each other instead of rising together.
What we do
Distribution, marketing, web and pricing only work when they pull in the same direction. We run all five, as your in-house team for everything online.
Rank higher on Booking.com, Expedia and Airbnb, keep parity, stack promotions on your terms, and own the relationship with each OTA.
Learn moreGoogle Hotel Ads, Meta, retargeting, email and review campaigns that turn OTA guests into your guests, reported with real ROI.
Learn moreFast, beautiful sites wired into your booking engine, with full tracking, ranked on page one of Google without paying for the click.
Learn moreRates tuned twice a week to seasonality, pace and demand, so every channel supports the same goal and ADR, occupancy and RevPAR rise together.
Learn moreGuest CRMs, loyalty programs, live dashboards and private AI agents that work your account 24/7, built in-house and running for our hotels today.
Learn moreResults
Every figure comes from the property's own OTA extranet, PMS ledger or analytics. We report the same way to every client, weekly.
+99% revenue
A boutique resort and marina with a legacy booking engine and no conversion tracking. Alongside a renovated product and a strong on-property team, we rebuilt pricing, OTA distribution and direct demand at once.
+37% revenue
A hotel near DFW Airport that was out of rate parity with no marketing or review system. In six months, direct bookings went from a quarter of reservations to 40%, and OTA revenue grew too.
OTA optimization
OTA rankings aren't luck. Rate plans, cancellation flexibility, content, promotions, reviews and ad participation all feed the algorithm. We work every one of those markers, and we manage the relationship with each OTA's market manager so you're treated as a partner, not a listing.
Marketing, websites & SEO
Direct is the highest-ROI channel a hotel has. We put your ad spend where it converts, build websites that turn lookers into bookers, capture every guest into your own database, and make sure ChatGPT, Gemini and Perplexity recommend you by name.
Software & AI agents
We build and run a private AI agent for your property and direct it like a member of your team. It watches your performance data continuously and executes across every channel, so nothing waits for business hours. Your team sets the strategy, reviews and approves.
Syncs with your channel manager, PMS and the messaging app your team already uses. One rule, enforced in code: our systems never message your guests.
Also built and running for our hotels
How we work
We start with a free audit of your channels, rates and website. Engagements are a monthly retainer plus a share of the revenue we grow, so our upside is tied to yours.
We map your OTA listings, parity, ranking markers, website conversion, tracking and rate strategy, and show you where the money is leaking.
One strategy across distribution, marketing, web and pricing, with a clear order of what to fix first.
We do the work: listings, promotions, ads, email, website, rates. Twice-weekly price optimization from day one.
Weekly performance reports for hotels, monthly for rentals, with strategy calls. Transparent numbers, every time.
Who's behind it
Founder
Ten years driving growth online: SEO, digital marketing, websites and marketplaces. Came to hotels from e-commerce, saw how OTAs dominated the booking landscape, and started Room Rankers to give independent hotels the team chains take for granted. Builds the software and AI agents the company runs on.
Partner
Eight years of account management in hospitality and service. Staff training and service-excellence enablement, refined guest experiences and bespoke activations. Keeps the guest at the center of everything the numbers are trying to move.
A free audit of your OTA listings, rate parity, website conversion and tracking. No deck, no pitch. Just what we found and what we'd do about it.
